{"id":21960,"date":"2021-03-05T17:00:11","date_gmt":"2021-03-05T16:00:11","guid":{"rendered":"https:\/\/poblenouurbandistrict.com\/?p=21960"},"modified":"2021-03-08T13:53:14","modified_gmt":"2021-03-08T12:53:14","slug":"femnoise-entrevista","status":"publish","type":"post","link":"https:\/\/poblenouurbandistrict.com\/ca\/femnoise-entrevista\/","title":{"rendered":"Entrevistem a Natalia San Juan de Femn\u00f8ise"},"content":{"rendered":"

Ten\u00edem moltes ganes de parlar-vos d’aquesta iniciativa. Fa mesos van col\u00b7laborar amb\u00a0Bridge_48\u00a0<\/a>i actualment ho fan amb un altre dels nostres associats:\u00a0SAE\u00a0Institute.<\/a><\/p>\n

Aquesta setmana hem tingut el plaer d’entrevistar a\u00a0Natalia\u00a0Sant Joan, fundadora i\u00a0CEO\u00a0de\u00a0Femn\u00f8ise,<\/a><\/strong> una organitzaci\u00f3 que d\u00f3na visibilitat i suport a la feina de dones, trans i persones no bin\u00e0ries del m\u00f3n de la m\u00fasica. A trav\u00e9s d’una xarxa global, promouen les seves carreres, fomenten sinergies globals i faciliten la creaci\u00f3 de nous referents.<\/p>\n

Quina relaci\u00f3 t\u00e9 la seva creadora i l’equip amb el m\u00f3n de la m\u00fasica Treball\u00e0veu en el sector pr\u00e8viament a emprendre aquest projecte?<\/strong><\/h1>\n

Si, tant jo com Viki Anta i Luciana, portem en el m\u00f3n de la m\u00fasica des de fa m\u00e9s de quinze anys.<\/p>\n

Viki fa anys que \u00e9s DJ a Madrid coneguda com a Tula Pons o Viki Anta. En el cas de Luciana, ha estat assessora de premsa de Dr Pheabes a Rio de Janeiro, Tour Manager Assistant de Lil Wayne<\/strong>, i ha produ\u00eft una gran quantitat de xous a Sud-am\u00e8rica.<\/p>\n

Jo vaig ser productora executiva d’un gran recinte de concerts de Xile i des de la meva arribada a Barcelona, \u200b\u200bhe treballat com a productora d’esdeveniments i stage manager. Des de 2017 soc representant d’artistes a Femnoise Agency i hem aconseguit arribar a grans festivals com DGTL Madrid, Barcelona, \u200b\u200bPrimavera Sound, Manrusionica, Brunch, i diverses dates a l’estranger.<\/p>\n

Segons la vostra experi\u00e8ncia i la de les dones que formen part de la comunitat de Femn\u00f8ise, quin tipus de situacions exemplifiquen la bretxa de g\u00e8nere en el sector de la m\u00fasica?<\/strong><\/h1>\n

Hi ha molts exemples, partint per la pres\u00e8ncia de les dones tant a dalt com darrere dels escenaris; les xifres ens diuen que no arriben al 20%. L’\u00faltim exemple l’aporta una investigaci\u00f3 que va publicar fa unes setmanes l’Associaci\u00f3 MiM, de la qual tamb\u00e9 formem part: gaireb\u00e9 el 70% de les dones de la ind\u00fastria musical a Espanya cobren menys del sou mitj\u00e0 dels homes. Un resultat descoratjador.<\/p>\n

Des de Femn\u00f8ise<\/strong>, constantment estem rebent feedback de diverses situacions com, per exemple, la necessitat d’eliminar la sexualitzaci\u00f3 de les artistes. \u00c9s a dir, treure l’\u00e8mfasi en la seva aparen\u00e7a i posar-lo en la seva m\u00fasica.<\/p>\n

Una de les converses que ens va cridar particularment l’atenci\u00f3 va ser fa uns dies sobre la frustraci\u00f3 per “l’edatisme” de la ind\u00fastria, terme que tracta sobre l’estereotipificaci\u00f3 i la discriminaci\u00f3 per edat.<\/p>\n

Una altra q\u00fcesti\u00f3 que preocupa les dones de la nostra comunitat s\u00f3n els algoritmes de les plataformes musicals i les estrat\u00e8gies dels segells i distribu\u00efdores, ja que beneficien molt m\u00e9s a homes que dones.<\/p>\n

\nhttps:\/\/poblenouurbandistrict.com\/wp-content\/uploads\/2021\/03\/Vi\u0301deo-de-Femnoise_primer-video_AAFF_SONO.mp4<\/a><\/video><\/div>\n

El projecte va ser presentat al Primavera Pro de 2020. Com sorgeix la idea? Com va ser l’experi\u00e8ncia?<\/strong><\/h1>\n

Participar al Primavera Pro<\/a>, \u00e9s sempre un salt al m\u00f3n i la internacionalitzaci\u00f3 per a tots els que hi participen. Portem diversos anys anant com a assistents, per\u00f2 tenir la possibilitat de presentar alguna cosa nostra dins del programa, \u00e9s una de les grans maneres d’amplificar el nostre missatge al m\u00f3n.<\/p>\n

Ja ho hav\u00edem fet com ag\u00e8ncia al festival del 2019, aquell any glori\u00f3s que \u00e9s l’\u00faltim que recordem dels festivals pre-pand\u00e8mia. All\u00e0 vam presentar el nostre showcase amb cuatre de les nostres principals artistes i tamb\u00e9 vam tancar l’escenari principal al costat de DJ Rosario i Ainara. Va ser sens dubte all\u00e0 on vam comen\u00e7ar a imaginar la plataforma global.<\/p>\n

Sempre li estarem agra\u00efdes al Primavera Sound i al Primavera Pro<\/strong> per ser el nostre millor aparador!<\/p>\n

Quin \u00e9s l’objectiu que persegueix Femn\u00f8ise? Quines accions es porten a terme per aconseguir-ho?<\/strong><\/h1>\n

El nostre objectiu \u00e9s ser una plataforma internacional per lluitar contra les barreres de g\u00e8nere en la m\u00fasica i la cultura<\/strong>, a trav\u00e9s de diferents solucions digitals per a generar noves oportunitats de negocis per a dones, persones transg\u00e8nere i no bin\u00e0ries, enfortint les seves carreres, fomentant sinergies globals i monetitzant les seves habilitats i coneixement.<\/p>\n

Per a aix\u00f2 tenim la nostra plataforma web i en unes setmanes m\u00e9s, gr\u00e0cies a l’aportaci\u00f3 del Ministeri de Cultura i Esports del Govern d’Espanya, estem llan\u00e7ant la nostra aplicaci\u00f3 m\u00f2bil amb funcionalitats que permeten desenvolupar una s\u00e8rie de sinergies en l’\u00e0mbit global, i “posar al mapa ” a artistes, t\u00e8cniques, m\u00e0nagers, dissenyadores, A&R, bookers i una s\u00e8rie d’ocupacions afins a la nostra ind\u00fastria. La idea \u00e9s que mai m\u00e9s un programador de sala o de festivals ens digui que no sap on trobar talent nou i emergent de dones i dissid\u00e8ncies.<\/p>\n

Una altra de les accions important\u00edssimes per a nosaltres, \u00e9s la capacitat de generar projectes transversals que sorgeixin a trav\u00e9s de la plataforma, entre g\u00e8nere, cultura, canvi clim\u00e0tic i altres temes que ens interessen.<\/strong> En aquest sentit, aviat podrem anunciar una col\u00b7laboraci\u00f3 molt interessant amb l’ONG Sound Earth Legacy, que recomano no perdre de vista.<\/p>\n

\"\"<\/p>\n

Com ha estat l’acollida de Femn\u00f8ise?<\/strong><\/h1>\n

La veritat \u00e9s que en vuit mesos hem crescut org\u00e0nicament a m\u00e9s de 2.200 usu\u00e0ries, el que ens fa pensar que estem en el cam\u00ed correcte.<\/p>\n

No parem de rebre missatges de tot el m\u00f3n, alguns dels quals estan penjats a les nostres xarxes socials, que il\u00b7lustren el que Femn\u00f8ise significa per a moltes, no nom\u00e9s individualment, tamb\u00e9 de forma col\u00b7lectiva. Volem ser un pont perqu\u00e8 succeeixin coses, ja siguis artista, treballadora, col\u00b7lectiu o una empresa dins de l’ecosistema.<\/p>\n

El feminisme i l’empoderament de la dona tracta de crear aliances entre nosaltres, per\u00f2 tamb\u00e9 amb altres col\u00b7lectius. En aquest sentit, quin paper juga SAE?<\/h1>\n

Com et comentava anteriorment, el futur ser\u00e0 col\u00b7laboratiu o no ser\u00e0, i aquesta col\u00b7laboraci\u00f3 ha de ser transversal.<\/p>\n

SAE per a nosaltres \u00e9s la gran il\u00b7lusi\u00f3 d’aquest 2021.<\/strong> Tancar l’acord amb ells \u00e9s el seg\u00fcent pas que hav\u00edem de fer: el pas associatiu amb actors de pes dins de la ind\u00fastria a escala internacional. I que millor que aix\u00f2 passi amb qui fomenta el talent i forma als futurs i futures professionals de la ind\u00fastria, amb un segell de traject\u00f2ria i qualitat com ho \u00e9s SAE.<\/p>\n

Ens podr\u00edeu explicar si teniu alguna acci\u00f3 a la vista SAE?<\/strong><\/h1>\n

Aviat anunciarem la nostra col\u00b7laboraci\u00f3, ja que ells passen a ser els nostres “EdTech Partners”<\/strong>, a trav\u00e9s dels quals impulsarem moltes accions. A m\u00e9s, el centre ser\u00e0 el nostre headquarter, des d’on generarem un canvi amb consci\u00e8ncia de g\u00e8nere: #WeAreSAEWomen.<\/strong><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Ten\u00edem moltes ganes de parlar-vos d’aquesta iniciativa. Fa mesos van col\u00b7laborar amb\u00a0Bridge_48\u00a0i actualment ho fan amb un altre dels nostres… M\u00e9s \u2192<\/a><\/p>\n","protected":false},"author":5,"featured_media":21963,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3348],"tags":[],"class_list":["post-21960","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-musica"],"acf":[],"yoast_head":"\nEntrevistamos a Natalia San Juan, fundadora y CEO de Femn\u00f8ise<\/title>\n<meta name=\"description\" content=\"Entrevistamos a la fundadora y CEO de Femn\u00f8ise, la organizaci\u00f3n para mujeres, trans y personas no binarias del mundo de la m\u00fasica.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/poblenouurbandistrict.com\/ca\/femnoise-entrevista\/\" \/>\n<meta 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