{"id":23153,"date":"2021-09-08T15:09:34","date_gmt":"2021-09-08T13:09:34","guid":{"rendered":"https:\/\/poblenouurbandistrict.com\/?p=23153"},"modified":"2021-09-08T17:40:37","modified_gmt":"2021-09-08T15:40:37","slug":"la-bcn-school-of-creativity-encen-motors-per-al-curs-2021-2022","status":"publish","type":"post","link":"https:\/\/poblenouurbandistrict.com\/ca\/la-bcn-school-of-creativity-encen-motors-per-al-curs-2021-2022\/","title":{"rendered":"La BCN School of Creativity enc\u00e9n motors pel curs 2021-2022"},"content":{"rendered":"

El Centre d’Alt Rendiment Creatiu Barcelona School of Creativity<\/strong><\/span><\/a> inaugura la 6a edici\u00f3 de cursos per formar copywriters, directors d’art i creadors de contingut professionals.<\/p>\n

Al cor del P<\/strong>oblenou Urban District<\/a><\/strong><\/span>, amb unes instal\u00b7lacions postindustrials i plenes de creativitat, pots donar el seg\u00fcent pas en la teva carrera professional. A Barcelona School of Creativity<\/strong> exerceixen i ensenyen el que defineixen com “Creativitat de deb\u00f2”.<\/p>\n

Els seus programes busquen desenvolupar al m\u00e0xim el potencial dels alumnes a trav\u00e9s de 500 hores de classe, distribu\u00efdes durant tot un any, treballant en projectes dirigits pels m\u00e9s de 25 directors creatius, realitzadors, dissenyadors il\u00b7lustradors i fot\u00f2grafs, aix\u00ed com especialistes en RV, Gaming, Big Data o Arduino que conformen el professorat del centre.<\/p>\n

El pr\u00f2xim 24 de setembre acaben les matr\u00edcules per als Programes d’Alt Rendiment Creatiu, comen\u00e7ant el curs 3 dies despr\u00e9s, el 27 de setembre. Potser \u00e9s el moment de regalar-te aquest inici de curs el teu immediat gran repte: convertir la creativitat en una professi\u00f3.<\/p>\n

Programa d’Alt Rendiment Creatiu com a Copywritting<\/strong><\/a><\/span><\/p>\n

Diuen que ning\u00fa llegeix, que vivim immersos en una cultura visual o que la imatge \u00e9s l’idioma universal. Malgrat tot, les paraules, la redacci\u00f3 creativa i el copywriting segueixen sent l’\u00e0nima de la publicitat i de la professi\u00f3. S\u00f3n les paraules les que venen.<\/p>\n

Sota aquesta premissa, Barcelona School Of Creativy<\/strong> t’ensenyar\u00e0 a demostrar que una paraula val m\u00e9s que mil imatges i que tot es pot vendre nom\u00e9s amb paraules.<\/p>\n

Aprendr\u00e0s a captar l’atenci\u00f3 del consumidor, a seduir-lo, a conv\u00e8ncer-lo. Aprendr\u00e0s a dominar les t\u00e8cniques, els mitjans i els llenguatges. I a m\u00e9s, elaborar\u00e0s un book, el teu book, que demostri tot el que ets capa\u00e7 de fer.<\/p>\n

El Programa es desenvolupa al llarg d’un curs acad\u00e8mic: tres trimestres, quatre hores di\u00e0ries de dilluns a dijous, tot i que a m\u00e9s de la feina a l’Escola haur\u00e0s de dedicar m\u00e9s temps per aconseguir els millors resultats. \u00c9s la teva formaci\u00f3, el teu book i el teu futur el que est\u00e0 en joc.<\/p>\n

Programa d’Alt Rendiment Creatiu com a Creative Content<\/a><\/strong><\/span><\/p>\n

La creaci\u00f3 de continguts ja est\u00e0 present en el dia a dia de qualsevol creatiu, ja sigui des d’una productora, un mitj\u00e0, una ag\u00e8ncia, un estudi o una empresa. Per\u00f2 continguts nous i mitjans nous exigeixen uns coneixements nous, unes t\u00e8cniques i unes eines diferents de les utilitzades fins ara. Avui dia, alg\u00fa amb vocaci\u00f3 creativa no pot romandre ali\u00e8 a aquest nou tipus de comunicaci\u00f3.<\/p>\n

Descobrir\u00e0s com connectar amb les persones a trav\u00e9s de tot tipus de continguts en diferents entorns de comunicaci\u00f3: offline, online i en viu. Dominar\u00e0s tots els aspectes de la creaci\u00f3 de continguts per a una marca, des de la conceptualitzaci\u00f3 fins a la producci\u00f3. Crear\u00e0s els teus propis continguts rellevants, valuosos i atractius per als usuaris.<\/p>\n

El Programa va dirigit a graduats en comunicaci\u00f3 corporativa, disseny, audiovisuals, periodisme, publicitat, relacions p\u00fabliques, etc; i professionals en actiu que vulguin especialitzar-se en aquest tipus de comunicaci\u00f3. La durada del Programa \u00e9s d’un curs acad\u00e8mic, 500 hores repartides en tres trimestres, quatre hores di\u00e0ries de dilluns a dijous.<\/p>\n

Programa d’Alt Rendiment Creatiu a Art Direction<\/a><\/strong><\/span><\/p>\n

La publicitat entra pels ulls. Les imatges, les marques o els cartells s\u00f3n el primer assalt al consumidor per cridar la seva atenci\u00f3 i captar el seu inter\u00e8s, fins i tot abans que el mateix missatge. I estan en mans de el director d’art.<\/p>\n

Deia Bernbach que la publicitat no \u00e9s una ci\u00e8ncia sin\u00f3 un art. I tu ser\u00e0s el director.<\/p>\n

El director d’art \u00e9s tan responsable de la creativitat com el copy. Per aix\u00f2, a m\u00e9s d’aprendre creativitat, aprendr\u00e0s est\u00e8tica, disseny gr\u00e0fic, disseny editorial, il\u00b7lustraci\u00f3, el m\u00f3n de la impressi\u00f3, fotografia, cinema, moda, tend\u00e8ncies creatives, noves tecnologies … I elaborar\u00e0s un book que demostri que ho has apr\u00e8s.<\/p>\n

La durada del Programa \u00e9s d’un curs acad\u00e8mic: tres trimestres, quatre hores di\u00e0ries de dilluns a dijous, tot i que, amb tota seguretat, la teva formaci\u00f3, el teu book i el teu futur requeriran major dedicaci\u00f3 d’hores.<\/p>\n

 <\/p>\n

La nau 4 del n\u00famero 65 interior del carrer Pallars \u00e9s un espai reconvertit dotat de tot el necessari per aprendre i gaudir de la professi\u00f3. I no nom\u00e9s ens referim als espais de treball, al plat\u00f3 de fotografia; tamb\u00e9 ens referim a l’equip hum\u00e0. Generalment, els docents solen dedicar-se completament a l’ensenyament. Per\u00f2 en aquesta escola no hi ha professors, hi ha professionals. Tots, directors i directores creatives de les millors ag\u00e8ncies, estudis de disseny, empreses de comunicaci\u00f3 i productores del pa\u00eds.<\/p>\n

Si la vostra carrera ja est\u00e0 enfocada cap a una professi\u00f3 creativa i ara mateix us plantegeu pujar el nivell, \u00e9s possible que aquesta sigui una bona opci\u00f3 a considerar.<\/p>\n

Tota la informaci\u00f3 disponible a la sig\u00fcent p\u00e0gina web<\/a><\/strong><\/span>.<\/p>","protected":false},"excerpt":{"rendered":"

El Centre d’Alt Rendiment Creatiu Barcelona School of Creativity inaugura la 6a edici\u00f3 de cursos per formar copywriters, directors d’art… M\u00e9s \u2192<\/a><\/p>\n","protected":false},"author":5,"featured_media":23154,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3501,3345],"tags":[],"class_list":["post-23153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-disseny","category-formacion"],"acf":[],"yoast_head":"\nLa BCN School of Creativity enc\u00e9n motors pel curs 2021-2022 – Poblenou Urban District<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/poblenouurbandistrict.com\/ca\/la-bcn-school-of-creativity-encen-motors-per-al-curs-2021-2022\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La BCN School of Creativity enc\u00e9n motors pel curs 2021-2022 – Poblenou Urban District\" \/>\n<meta property=\"og:description\" content=\"El Centre d’Alt Rendiment Creatiu Barcelona School of Creativity inaugura la 6a edici\u00f3 de cursos per formar copywriters, directors d’art... 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