{"id":32288,"date":"2022-06-22T10:40:44","date_gmt":"2022-06-22T08:40:44","guid":{"rendered":"https:\/\/poblenouurbandistrict.com\/?p=32288"},"modified":"2022-06-22T10:40:44","modified_gmt":"2022-06-22T08:40:44","slug":"la-casa-de-la-luz-el-nou-espai-insignia-de-simon","status":"publish","type":"post","link":"https:\/\/poblenouurbandistrict.com\/ca\/la-casa-de-la-luz-el-nou-espai-insignia-de-simon\/","title":{"rendered":"La casa de la Luz: El nou espai ins\u00edgnia de Simon"},"content":{"rendered":"

Des de fa unes setmanes, la multinacional Simon<\/strong><\/a><\/span> ha obert les portes d’un nou espai destinat a la divulgaci\u00f3 de la llum amb la mirada posada al futur.<\/p>\n

Un espai que vol exemplificar la visi\u00f3 de l’empresa catalana sobre la nova llum que decora i transforma els espais amb m\u00faltiples facetes funcionals i d’expressi\u00f3 art\u00edstica.<\/p>\n

“La casa de la Luz” est\u00e0 empla\u00e7ada a la planta baixa del carrer de l’emblem\u00e0tic conjunt arquitect\u00f2nic conegut com el \u201cOasis\u201d, a Madrid i va obrir portes el mes de maig passat.<\/p>\n

Aquest nou espai, entre diferents solucions d’il\u00b7luminaci\u00f3, ha estat dissenyat com a lloc per a la creaci\u00f3, desenvolupar nous projectes i aprendre sobre la llum, amb vocaci\u00f3 col\u00b7laborativa.<\/p>\n

Al nou espai de Simon<\/strong><\/a><\/span> conviuen el projecte de rehabilitaci\u00f3 de l’arquitecte Ferm\u00edn V\u00e1zquez, el d’interiorisme i il\u00b7luminaci\u00f3 d’Antoni Arola, el desenvolupament tecnol\u00f2gic de ProtoPixel<\/a><\/span><\/strong> i el paisatgisme de Beatriz Borque, aliats amb Simon per indagar a la llum del futur.<\/p>\n

Antoni Arola, que durant els darrers anys ha desenvolupat diversos projectes art\u00edstics d’il\u00b7luminaci\u00f3 en col\u00b7laboraci\u00f3 amb Simon, afirma: \u201cAmb els mags de ProtoPixel<\/a><\/span><\/strong> hem dut a terme solucions d’il\u00b7luminaci\u00f3 que fa deu anys no pod\u00edem fer\u201d.<\/p>\n

A Sebasti\u00e1n Mealla, CEO i cofundador de ProtoPixel<\/a><\/span><\/strong>, li agrada descriure el seu treball com un equip de facilitadors del proc\u00e9s creatiu, amb tecnologia digital per apropar les noves possibilitats de la llum a les persones. \u201cLa nostra missi\u00f3 ha estat fer real la visi\u00f3 de la llum d’Antoni Arola. Aix\u00f2 ens permet enriquir les qualitats de la llum per a tots\u201d, puntualitza. \u201cLa Casa de la Llum ens la imaginem com un espai dedicat a una nova llum, la de la digitalitzaci\u00f3, que volem portar a les cases i les persones\u201d, declara Salvi Plaja, director de disseny i sostenibilitat a Simon<\/strong><\/a><\/span>.<\/p>","protected":false},"excerpt":{"rendered":"

Des de fa unes setmanes, la multinacional Simon ha obert les portes d’un nou espai destinat a la divulgaci\u00f3 de… M\u00e9s \u2192<\/a><\/p>\n","protected":false},"author":5,"featured_media":32290,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3566,3363,1],"tags":[],"class_list":["post-32288","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovacion","category-places","category-noticias"],"acf":[],"yoast_head":"\nLa casa de la Luz: El nou espai ins\u00edgnia de Simon – Est\u00e0 passant<\/title>\n<meta name=\"description\" content=\"Simon ha abierto las puertas de un nuevo espacio destinado a la divulgaci\u00f3n de la luz con la mirada puesta al futuro.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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