The Disseny Hub Barcelona hosts the final Gala of the eighth edition of the Movistar Barcelona Fashion Film Festival, the city’s only fashion film festival and the first to focus especially on emerging talent in fashion, audiovisual arts, and advertising.
A fashion film offers an alternative way of understanding advertising, taking the spot beyond a simple ad and transforming it into a story that aims to connect with the audience and create emotional bonds. Cinematic techniques and media are used to create a product that can range from a video art project to a short film with a narrative style reminiscent of classic Hollywood cinema.